Vishal – The piggyback rider

Vishal plays a cop for the first time in 'Sathyam' that also stars Nayantara. The director of the film Rajashekar says despite the film being about the life and times of a cop who is constantly in danger, the film is not a violent one.

'Children simply love Rajinikanth and Vijay. Vishal is also beginning to be appreciated by children. I've made a responsible film keeping this in mind'.

Meanwhile, the 'Sathyam' team ever so stealthily kicked off their publicity campaign. They had attached a trailer of the film to all the 'Dasavatharam' overseas prints.

Over 800 prints for 'Kuselan' are being readied now and Sathyam's fast paced three minute trailer is being added on to them. The trailer would feature after the interval break and has been designed in such a way that Vishal and Nayantara are showcased in spectacular fashion. Well, this is one big boost for the film. A novel marketing strategy indeed.

Young and vibrant Vishal has been showing sparks of ingenuity and is expected to make it big soon. 'Sathyam' could be an ideal launch pad.