Perarasu's 'secret of success'

He is called the master of commercial cinema. His movies are loaded with punch dialogues and pacy numbers that have become very successful hits in the industry. Director-lyricist Perarasu says, ' I am here to stay and do more'.

He has so far directed five films including '€˜Sivaksi'€™, '€˜Thirupachi'€™, '€˜Thirupathy'€™, '€˜Dharmapuri'€™ and '€˜Pazhani'€™.

Currently directing Arjun for 'Thiruvannamalai', produced by K Balachander's Kavithalaya, Perarasu, says, 'I would come up with a non-commercial in future. I entered the industry with a different intention. But to survive I had to switch to mainstream cinema. Once I gain a firm foothold in the industry, I may come up with a non-commercial film'.

On the secret of his success, Perarasu says, 'If I am directing a film with a hero, I become his fan first. So I put together a formula to make the film a box-office hit. This leads to the hero's success and in turn producers and distributors get their money back and the fans are immensely pleased'.